The vision behind Nature Elements.
Nature Elements is led by its founder, Mudit Consul — an alumnus of Harvard Business School and IIM Indore, with more than 25 years of leadership across technology, consulting, consumer goods and nutraceutical enterprise.
Mudit Consul
Mudit Consul is the founder of Consul Nature Elements Global (Nature Elements) and of Life & Pursuits, its health, nutrition and supplements brand. For more than a decade he has built businesses where science and nature meet — turning natural ingredients into clean, well-documented products for discerning consumers and demanding international markets.
His career spans more than 25 years across technology, management consulting, fast-moving consumer goods and enterprise leadership. He began as an engineer with Hughes Software Systems and Accenture, moved into systems management at Hindustan Unilever, led research engagements as a Project Manager at Grail Research, and served as Executive Vice President at Sharda Group before founding Nature Elements and Life & Pursuits in 2016.
As a brand builder, he has evolved Life & Pursuits from its niche Ayurveda origin to a broad global positioning into clean nutrition and dietary supplements, with products available in the USA, the UK, Australia, the UAE and India, and features in international media including Forbes, Yahoo Lifestyle and the New York Post. That first-hand experience of formulating, launching and scaling a consumer brand now shapes how Nature Elements partners with brand owners, distributors and manufacturers worldwide.
He is a consistent advocate of clean-label formulation, transparent quality standards and the evidence-led use of botanicals — the conviction behind Nature Elements’ commitment to combining the best of science and nature.
Building a brand across markets.
Milestones from building Life & Pursuits — the experience Nature Elements brings to every private-label, OEM and ODM programme.
